Jerkin Ljekovito bilje

The problem

Jerkin wanted to grow online sales of its herbal products and bring new customers to its web shop.

[TO BE CONFIRMED] People already recognised the product, but the path from awareness to purchase wasn't clear.

A Meta campaign optimised for web shop purchases, alongside ongoing social media management: three feed posts a week, one Reel and regular stories.

[TO BE CONFIRMED] Identity and ads work together: the brand gives people a reason to trust, the ad gives them a reason to buy.

9.35× ROAS in three months, €3.60 average cost per purchase and roughly 150,000 people reached. Results according to the Meta Ads report.